Direct Marketing has evolved from a basic direct response model into a complex multi-dimensional engagement-driven universe. Yet at its core direct marketing is still grounded in profitability. Which is why we love it: it produces tangible long-term results.
Rave's mission is to distill the complex world of today's seemingly disparate channels - from social to display and search to email and traditional mail - into a cohesive integrated plan centered around customer profitability.
We aim to engage at every stage - from awareness to purchase, from a one time sale to a multi-buyer, from a casual browser to a brand evangelist - to nurture profitable, long-lasting relationships.